Wednesday, December 2, 2009

"Participatory Marketing" and the AFA Ritual Book

We don't have the big bucks to promote our ritual book. We don't have access to the reviewers at the major newspapers. We'll never get on Oprah. All we have is an innovative product...and will.

But, if we use it right, that may be enough!

I am asking each of you to promote this book.

Many of you are on assorted Asatru/Heathen Pagan groups and forums. If you like the AFA Book of Blotar and Ritual, or if you like the AFA, Please take the basic information in my last post, put it in your own words, and then let others know! Above all, give them the link for ordering the book.

Obviously, use good judgement. Don't try to post it to lists belonging to other organizations that might rightfully resent it. Don't post in violation of anybody's list policy.

Many of you are members of kindreds. Do your fellow kindred members know about this resource? How about other solitary practitioners you may know?

How about any blogs you publish, or your Facebook or MySpace pages? Twittered anyone about it yet?

Let's list those possibilities again so you can tick down them one at a time...

Other relevant groups and fora...

Fellow kindred members...

Individual practitioners you may know...

Your Meet-Up mates...

Your voice on social media, be it a blog, Facebook, MySpace, Twitter, or more...

We can stimulate a guerrilla information swarm. Think you yourself as a word warrior, a berserker of the blogosphere!

Steve McNallen

Asatru Folk Assembly
http://runestone.org

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